March 27, 2013
Imagine you’re visiting an unfamiliar city. Your first order of business is to seek out delicious places to eat and drink, as well as unique sightseeing attractions. To find these local gems, you might check Foursquare and Yelp for tips, browse TripAdvisor or ask friends for suggestions. But how do you organize these recommendations…
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March 15, 2013
“What is your secret sauce?” is a question that often stumps startups as they try to clearly and briefly explain what separates them from their competitors. Fortunately for many of the 18 companies pitching in the final round at the fifth annual SXSW Accelerator, the answers were succinct and compelling. If you want to know…
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March 14, 2013
After a whirlwind week, yesterday JWT announced the startup selected to work with WALTER, our pop-up agency at SXSW Interactive. The winner was Cleveland-based Plotter, dubbed the first social network for maps. The company’s winning idea was further validated after they beat out nearly 500 competing companies to win the top award for the social…
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March 8, 2013
For all the talk about how much better Google Maps is than Apple’s default maps app on the iPhone, the experience for both essentially boils down to the same thing: search for a place on a map and look up directions. Plotter aims to take mapping on the iPhone to the next level by adding…
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January 25, 2013
More than five hundred companies submitted their web-based products to the fifth annual SXSW Interactive Accelerator. Competition was tough but Plotter was selected as one of eight finalists in the Social Media category. As a key event of SXSW Festival’s Startup Village, the Accelerator competition will be held Monday, March 11th – Wednesday, March 13th.
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